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Research Article | Volume 1 Issue 1 (March, 2025) | Pages 7 - 14
An Empirical Investigation On Transition Of Investment Behaviour Among It Professionals
 ,
1
Research Scholar, ISBR Research Centre, University of Mysore, Mysuru.
2
Associate Professor, ISBR Research Center, Bangalore.
Under a Creative Commons license
Open Access
Received
Jan. 5, 2025
Revised
Jan. 10, 2025
Accepted
Jan. 20, 2025
Published
Jan. 28, 2025
Abstract

 India’s Information Technology (IT) sector plays a vital role in driving the nation’s economic growth and contributing significantly to its GDP. Savings and investments serve as crucial components in strengthening economic development and financial inclusion. This study aims to examine the saving patterns, investment behaviour, and level of financial literacy among IT professionals in India. IT professionals, as a distinct socio-economic group, demonstrate unique perspectives when selecting investment avenues, often prioritizing safety and liquidity. Their investment objectives vary across dimensions such as financial stability, wealth creation, and additional income generation. The research explores the interrelationship between financial literacy and individuals’ saving and investment choices. Primary data were collected through a structured questionnaire administered to 90 IT professionals employed in the National Capital Region (NCR) of India. The empirical findings reveal a significant association between investment decisions and the respondents’ perceived level of financial knowledge, emphasizing the role of financial literacy in shaping rational and informed investment behaviour.

Keywords
Financial literacy
Savings
Investment behaviour
IT professionals
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